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what do designers do?

  • Being the only graphic designer at an academic publisher.

  • Art Direction
    Art Direction is the formulation of guidelines for the development of a specific creative product. The Art Director, as leader of a team comprised of various creative experts, makes decisions to achieve a product’s greatest possible potential.
    Branding and Identity
    Branding and corporate Identity include the sum of all visual representations of a business. The image (corporate design), the verbal expressions, behavior, and manner among both the internal and external public orientate around the business’s values.
    Corporate Design
    Corporate design describes the compilation and definition of visual elements of a brand identity such as logo, typography, color and image concept, business layout and architecture.
    Editorial Design
    Editorial design is the conception and design of journals, newspapers, magazines, brochures, and books and is directly connected with the redactional work.

  • motivation for designing

    To make all clearer, easier, more understandable.

  • learned to design

    HFG Schwäbisch Gmünd.

  • year since working as
    professional designer

    2007

  • age of first design career thought

    16

  • working at night per month

    Never.

how do designers develop ideas?

  • Thinking, starting, dismiss, beginning again, thinking, speak with other graphic designers.

  • main influences

    Nature, the all-day-around, people, discussions, books.

what is a dream client like?

  • Open, brave, inspirational, curious, rich.

  • relationship with client

    Depends on the person i work with, and how i know him/her.

  • getting along with salary

    I cope well.

  • Nicole Schwarz

  • Typolabor

  • Berlin

  • Germany