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what do designers do?

  • I’m a typographer.

  • Art Direction
    Art Direction is the formulation of guidelines for the development of a specific creative product. The Art Director, as leader of a team comprised of various creative experts, makes decisions to achieve a product’s greatest possible potential.
    Editorial Design
    Editorial design is the conception and design of journals, newspapers, magazines, brochures, and books and is directly connected with the redactional work.
    Print
    Print spans the design of all printed objects.
    Typeface Design
    Typeface design is the design of lettering, to be employed throughout a design.
    Web Design
    Web design is the conception, design, and structure of websites, the navigation, and the user guide. It addresses interface design from information offers and applications in the World Wide Web.
  • motivation for designing

    Creating interests and communicate.

  • learned to design

    I learned to work at a graphic design studio, a corporate design office and an advertising agency, I learned to see at the Basel School of Design and the University of Applied Arts Zürich, I learned to draw from some great designers directly.

  • year since working as
    professional designer

    2005

  • age of first design career thought

    16

  • working at night per month

    A couple of times per month.

what is a dream client like?

  • Interested, engaged, critical, adaptive, generous.

  • relationship with client

    Personal, friendly, sometimes formal.

  • getting along with salary

    It is difficult to cope.

  • Ronald Fueglister

  • Studio Sport

  • Basel

  • Switzerland