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what do designers do?

  • I am working my ass off.

  • Art Direction
    Art Direction is the formulation of guidelines for the development of a specific creative product. The Art Director, as leader of a team comprised of various creative experts, makes decisions to achieve a product’s greatest possible potential.
    Branding and Identity
    Branding and corporate Identity include the sum of all visual representations of a business. The image (corporate design), the verbal expressions, behavior, and manner among both the internal and external public orientate around the business’s values.
    Corporate Design
    Corporate design describes the compilation and definition of visual elements of a brand identity such as logo, typography, color and image concept, business layout and architecture.
    Editorial Design
    Editorial design is the conception and design of journals, newspapers, magazines, brochures, and books and is directly connected with the redactional work.
    Exhibition Design
    Exhibition design (museography, scenography) includes the conception and design of exhibitions. It subordinates the exhibited objects, operates the background and makes their significance and goals for the viewer perceivable.
    Information Design
    Information design includes the intelligent visualization of scientific information through graphic or interactive elements. Complex data would be intermediated to the user through an accessible and useable method.
    Print
    Print spans the design of all printed objects.
    Typeface Design
    Typeface design is the design of lettering, to be employed throughout a design.
    Web Design
    Web design is the conception, design, and structure of websites, the navigation, and the user guide. It addresses interface design from information offers and applications in the World Wide Web.
  • motivation for designing

    I love a system – design has it.

  • learned to design

    Institute of Design and Art in Pilsen, Czech Republic; Kunst-Universität in Linz, Austria.

  • year since working as
    professional designer

    2011

  • age of first design career thought

    17

  • working at night per month

    A couple of times per month.

what is a dream client like?

  • Open minded, good in briefings, inspirational, smart, good person.

  • relationship with client

    Mostly great and personal.

  • getting along with salary

    I cope very well.

  • Stepan Prokop

  • 1collective

  • Prague

  • Czech Republic